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Marketing to First-time Millennial Homebuyers: What to Know
Most of the millennials we knew decades ago were mostly young care-free teenagers and children who were still learning at school. But now that most millennials are working professionals, they’ll need to be self-sufficient and independent. Since many young adults are already saving up for their future marriage and family, most are already looking for their
Beautifying the Pandemic: Services that Will Help You Start Your Beauty Company in 2021
The global beauty industry has taken a big hit during the beginning of the pandemic. Many beauty retail stores have closed, and revenues have been low. However, this industry that has been earning $500 billion every year is bouncing back at the start of 2021. The shift from production to items that can help people combat the
Understanding Digital Marketing During a Pandemic
When the pandemic started around a year ago, businesses that didn’t have an online presence quickly set up a website and social media pages. While this was a good move on their part, the companies still faced the daunting task of competing against competitors that already had years of online presence under their belt. Even though
6 Tech Tools Every Entrepreneur Should Have
The business realm is among the hardest-hit industries by COVID-19’s effects, with more than 100,000 US businesses already closed down, many for good. But, such a grim cautionary tale should not deter entrepreneurs from taking some risks, given how critical products and services are to maintain a sense of normalcy in today’s pandemic situation. One
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The Power of Consumers: How Bad Customer Service Can Lead to Drastic Consequences
It is never a good idea to allow customers to leave a store unhappy. Although contrary to the old adage, customers are not always right, it is still a good
Match Your Marketing Goals with your SEO Campaign
Do Postgraduate Studies Guarantee Higher Pay?
A lot of us could use extra money at the moment. We’re in a pandemic, and even if you’re not struggling to make ends meet, you likely know someone who
Different Ideas to Consider When Going into Business
Setting your own deadlines, not having to answer to anyone except for yourself, and having your own space to think up ideas to make progress better sounds like such a
Disaster-Proof Means Disaster Preparedness in Business
A lot of businesses were hurt when the COVID pandemic started. Falling profits and disrupted systems made it difficult for a lot of operations to survive. Now, with the recovery
Best Practices for Managing a Family Business
Data shows that 70 percent of family businesses end their triumphant run even before the second generation assumes control over the enterprise. That is an unfortunate and overwhelming figure, especially if you
Classifying Between Independent Contractors and Employees
Ideally, businesses have an employment law attorney on a retainer basis. Remember that laws govern the operation of a business, and if you fail to comply with these regulations, you are susceptible
Adopting Tech for Businesses to Survive the Pandemic
Small businesses are gradually recovering from the initial effects of the pandemic that affected many industries around the world. At this point, the use of technology was highlighted as businesses
Cleanliness Brings Workplace Happiness—and It’s a Win for the Business
As a business owner, how much do you think about clutter and cleanliness? You’re more likely to think about marketing strategies, profit and growth, and scalability, among others. All these
Cloud Servers and Why Your Business Needs Them
In keeping a business operating at ideal levels, it’s important to keep a keen eye on how we produce, access, and store data. Data is integral in keeping operations running
Effective Methods for Preventing a Panic Attack
Normally, anxiety is a normal part of our daily life and is the primary catalyst for us to get things done and work harder. But just like anything else in
5 Uncommon Employee Benefits that Make Them Productive
Is there a general unhappy mood in your office right now that has nothing to do with the pandemic raging chaos in our lives? People find it hard to focus
OSHA and Your Small Business: What You Need to Know
People make jokes about the Occupational Safety and Health Administration all the time (OSHA). Mostly about how a worker is doing some crazy and dangerous stunt. But worker safety should
How to Be a Good Business Manager
Business management ideas are not inborn talents; you can learn how to manage your business and succeed. To be an effective manager for either your venture or workplace, you will